What after Roger Federer retires? Tennis legend pairs with Mercedes for charity

Mercedes-Benz has developed a one-off Mercedes-AMG GT 63 S E PERFORMANCE painted in unique neon Yellow.

By :
HT Auto Desk

Updated on:
22 Sep 2022, 11:59 AM

Roger Federer and Mercedes-Benz will collaborate for a new project call Neon Legacy.

With a total of 20 Grand Slam titles, 103 tournament victories and 310 weeks at the top of the tennis world rankings – Roger Federer’s career is truly colourful. On and off the court, he is respected and revered worldwide. In addition to his active tennis career, Roger Federer has been closely associated with Mercedes-Benz for 14 years: as a key player in several advertising campaigns, as a brand ambassador and as a source of ideas, claims the German luxury car brand. Now the Swiss Tennis maestro has started a joint initiative with Mercedes-Benz for several sub-projects under the title ‘Neon Legacy’.

The first product under this project is a one-off Mercedes-AMG GT 63 S E PERFORMANCE, painted in a neon-yellow theme and comes with Federer’s personal signet. This colour pays homage to the yellow felt of tennis balls and marks the beginning of the project, claims the automaker. This exclusive one-of-a-kind vehicle will be sold at an auction at the end of the year, and the money raised through that will be invested in a charitable tennis project next year.

First Published Date: 22 Sep 2022, 11:57 AM IST

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